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How to monitor public opinion (2017)
Organization: World Health Organization Europe (WHOE)Published: 2017
"This document presents inspiration for monitoring public opinion on immunization. Monitoring public opinion and perceptions is an important element in preventing crisis, or limiting the damaging impact of a crisis, as it gives you an opportunity to understand your audiences better, interfere if new misconceptions arise and shape your communication accordingly. Use the document as a starting point for internal discussions and planning regarding monitoring of public opinion". - How to monitor public opinion (2017)
Resource Group:
Implementation Tool
Product Type: Guide
Outbreak and Crisis Management
Crisis Communication
Product Type: Guide
Category:
Program Planning and Delivery,Outbreak and Crisis Management,Crisis Communication Program Planning and DeliveryOutbreak and Crisis Management
Crisis Communication
Audience:
Health Care Professional
Region: International
Region: International
Language:
English
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