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Social Media Crisis Communication Guidebook for Public Health
Organization: University of GuelphCanadian Public Health Association (CPHA)
National Collaborating Centre for Methods and Tools
Published: 2022
"This guidebook is designed to be used by public health practitioners for crisis communication on social media during emerging infectious disease outbreaks. The guidebook will help stakeholders understand how to best combine evidence on crisis communication during an emerging infectious disease, best practices for social media, and how to leverage communication channels for the greatest reach and acceptance of messages." - Social Media Crisis Communication Guidebook for Public Health
Additional Authors: Jennifer McWhirter, Daniel Gillis, Greg Penney, Danielle Tremblay, Maureen Dobbins, Sarah Neil-Sztramko, Emily Clark
Resource Group:
Implementation Tool
Product Type: Guide
Promotion and Communication
Marketing and Campaigns
Outbreak and Crisis Management
Crisis Communication
Monitoring and Surveillance
Outbreaks and Pandemics
COVID-19
Product Type: Guide
Category:
Program Planning and Delivery,Promotion and Communication,Marketing and Campaigns,Outbreak and Crisis Management,Crisis Communication,Monitoring and Surveillance,Outbreaks and Pandemics,COVID-19 Program Planning and DeliveryPromotion and Communication
Marketing and Campaigns
Outbreak and Crisis Management
Crisis Communication
Monitoring and Surveillance
Outbreaks and Pandemics
COVID-19
Audience:
Health Care Professional
Region: National
Region: National
Language:
English
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